IN THE NEWS: RALPH LAUREN SIGNS AVICII

Ralph Lauren have joined forces with one of the biggest benefactors of the current EDM craze sweeping the US and beyond, Avicci. The partnership will see Avicii modelling the brand’s new Denim & Supply range whilst also contributing original material for accompanying TVCs and online films (specifically a special remix of ‘Silhouettes’).

You can click above to hear the remix and watch the film (featuring also interviews with the artist, gig footage and lots of Ralph Lauren clothes).

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