IN THE NEWS: SNOOP LION APPEARS IN NEW FOOTLOCKER AD

Footlocker have rolled out a multinational TVC featuring Snoop Lion (formerly, of course, Snoop Dogg). The spot promotes the store’s exclusive stock of a new Adidas range: “The Space Diver”. YouTube’s comment contributors seem to be bickering over where the synchronisation credits should lie though one bright spark has suggested the piece is a bespoke composition made (probably in all of ten minutes) especially for the ad. Click above and enjoy.

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