IN THE NEWS: NATASHA BEDINGFIELD SINGS FOR COKE XMAS CAMPAIGN (IN 6 LANGUAGES)

Billboard are reporting that Natasha Bedingfield has recorded multiple versions of “Shake Up Christmas” in English, Spanish, French, Ukrainian, Swahili and Tagalog for Coca Cola’s global Christmas Campaign.

A Coca Cola executive explains the thinking behind recruiting Bedingfield: “We were looking someone who embodies the values of Coke – happiness, positivity, optimism – and one of the artists that came up was Natasha Bedingfield”.

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