IN THE NEWS: CHINESE HANDSET FIRM TEAMS UP WITH PRO GREEN

Chinese brand ZTE is the fourth largest mobile handset manufacturer in the world and is looking to build a profile in the UK via becoming part of Professor Green’s forthcoming UK tour. Pro Green currently sits at the summit of the UK singles chart and offers the brand access to a youthful, social network savvy audience, their key UK target.

The package offers fans the chance to win gig tickets, merchandise and exclusive meet and greet experiences through competitions held on ZTE’s Facebook and Twitter pages.

Read More at Marketing Week by clicking here.

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